Mobile app development is the process of building software applications that can operate on mobile devices such as smartphones and tablets. This service comprises the development of both native mobile apps (designed expressly for platforms such as iOS and Android) and hybrid apps (cross-platform solutions). Mobile app development seeks to provide consumers with seamless, user-friendly experiences while also allowing businesses to communicate with their customers more efficiently. From e-commerce and social networking apps to enterprise-level solutions, mobile app development enables organizations to improve brand exposure, increase user engagement, and generate new revenue streams by engaging customers on the go.